Yazen

Paid Media Specialist

Are you looking for an opportunity as a Paid Media Specialist? Join Yazen's transformative journey in their expanding Growth Marketing team. Do you have a background in digital marketing, are comfortable optimizing campaigns and have strong analytical skills, then you should apply for this position!

Företag : Yazen
Plats : Remote
Ansvarig rekryterare : Jennifer Holmgren

About Yazen

Founded in 2021, Yazen is a registered Swedish digital healthcare provider with a focus on treating obesity and we are expanding into Europe. Our vision is to defeat obesity globally, contributing to a healthier world. Through our 24/7 digital platform grounded in proven science, our specialist team equips individuals dealing with obesity with tools for achieving and maintaining a healthy weight. Supported by doctors, YazenCoaches, dietitians, psychologists, and personal trainers, the journey toward better health becomes more manageable.

About the Role

Yazen is expanding its Growth Marketing team, seeking a data-driven person passionate about optimisation. In this role, you’ll take operational responsibility for digital marketing, overseeing and optimising PPC campaigns. Key responsibilities include managing Search Engine Advertising (SEA) accounts, strategic implementation, result analysis, and continuous optimisation for cost-effective growth. You are also managing Paid Social and work continuously with demand generation. Additionally, you’ll collaborate cross-teams, identify improvement opportunities, and you will contribute to landing page analysis.

Key Responsibilities (not limited to):

  • You take operational charge of SEA accounts and campaigns, achieving strategic, cost-effective expansion
  • Bring paid search and paid social strategies to life, working with campaigns
  • Conduct analysis of campaigns, extracting valuable insights for continuous improvement
  • Contribute to the design of landing pages
  • Identifying and implementing improvements, ensuring continuous process refinement

Your Background

To be well-suited for this position, we think you have a minimum of 3 years of experience in a comparable role. Your expertise encompasses digital marketing, specializing in Google Ads and related platforms. You have experience of budget management and profitability optimisation, and a strenght within data analysis. As a person you are curious, eager to expand your knowledge, and you have a clear growth mindset.

  • 3 or more years in digital marketing with operational responsibility for related activities
  • Data-driven with a passion for optimization in Growth Marketing
  • A successful background in planning and optimising paid search and paid social campaigns
  • Budget management skills and strenght in data analysis
  • You have a methodical and systematic approach to test & learn/AB-testing
  • Proactive time management, initiative-taking, and a collaborative approach to cross-team work
  • Meritorious if experienced in SEO optimization
  • Excellent proficiency in both written and spoken English

Yazen Offers

Experience the best of both worlds with Yazen’s flexible work arrangements, allowing for a harmonious blend of on-site collaboration and remote work to customise your professional experience. Join Yazen’s agile teams and immerse yourself in a trust-infused atmosphere, exploring exciting opportunities. Prioritise your well-being with access to supported sports and leisure activities because your health matters. Feel valued with an array of employee perks and exclusive discounts tailored just for you!

Placement & Start

This is a full-time position, and the entire team is working remotely. The start date will be determined by mutual agreement.

Application

If you have questions about the position, you are welcome to contact Jennifer Holmgren at Jennifer@ecommercerecruit.se.

We encourage you to send your application as soon as possible to ensure that it is included in the process. We look forward to receiving your application!